Steven Von has spent the last several years running marketing for local service businesses: Google Ads, Facebook and Instagram, Google Business Profiles, websites, reviews and the follow-up systems behind them. The benchmark data on this site comes from a monthly pull of public Google Business Profile listings that he cleans, deduplicates and summarizes so owners can see how their trade actually shows up on Google. Every guide and post is written or edited by him. Nothing on this site is sponsored, and no numbers are invented: every figure traces back to the dataset or is clearly marked as an example.
How the numbers on this site are made
The benchmark figures come from 23,074 public Google Business Profile listings of towing companies across 49 states, pulled monthly, deduplicated and summarized. Every number in a guide or post is either drawn from that dataset or labeled as a hypothetical example. See the benchmark report and the method page.
Recent writing
- Word for word, the review ask a tow driver can say at the drop-off
- Google's AI answers are showing up on roadside searches. Here is what they read about you
- 20.5% of tow companies sit under four stars. What to do this week if you are one
- Five texts every tow dispatcher should have saved, word for word
- You have about eight weeks before the first freeze. Here is what to fix
- Hiring a marketing company for your tow yard, or doing it yourself
- Towing seasonality: where the volume goes and what to run in the slow months
- Pricing and quoting a tow: what to publish, what to quote on the phone
Contact
Corrections, questions about the data, or press: text or call (385) 249-3225.